Privacy policy

Privacy Policy
Effective Date: July 15, 2026

Welcome to HappyShelf ("Company", "we", "our", or "us"). Your privacy is important to us. This Privacy Policy explains how we collect, use, disclose, store, and protect your personal information when you visit or make a purchase from our website, mobile application, or any other services operated by HappyShelf (collectively, the "Services").

By accessing or using our Services, you agree to the collection and use of your information in accordance with this Privacy Policy.

1. Information We Collect
We may collect the following categories of information:

A. Personal Information
When you create an account, place an order, contact customer support, or otherwise interact with us, we may collect:
  • Full name
  • Email address
  • Mobile number
  • Billing address
  • Shipping address
  • PIN code
  • City and State
  • Payment-related information (processed securely by payment partners)
  • Order history
  • Customer support communications

B. Account Information
If you create an account, we may collect:
  • Username
  • Password (stored in encrypted form)
  • Saved addresses
  • Wishlist items
  • Shopping preferences
C. Technical Information
When you visit our website, we may automatically collect:
  • IP address
  • Browser type and version
  • Device type
  • Operating system
  • Internet Service Provider
  • Time zone
  • Pages visited
  • Time spent on pages
  • Referral URLs
  • Clickstream data
D. Transaction Information
When you place an order, we may collect:
  • Purchased products
  • Order value
  • Payment status
  • Shipping details
  • Delivery status
  • Return or refund history

E. Communications
If you contact us through email, live chat, phone, or social media, we may retain copies of those communications for customer service and legal purposes.

2. How We Use Your Information
We use your information for legitimate business purposes, including:
Order Processing
  • Processing and fulfilling orders
  • Managing deliveries
  • Providing invoices
  • Sending order confirmations
  • Processing returns and refunds
Customer Support
  • Responding to inquiries
  • Resolving complaints
  • Providing after-sales support
Account Management
  • Creating and maintaining your account
  • Authenticating users
  • Recovering accounts

Payment Processing
Your payment information is processed through secure third-party payment gateways. HappyShelf does not store complete debit card, credit card, UPI PIN, or net banking credentials.

Personalization

We may use your information to:

  • Recommend products
  • Save preferences
  • Improve your shopping experience
  • Display relevant content

Marketing
With your consent where required, we may send:
  • Promotional emails
  • Offers and discounts
  • Product recommendations
  • Festival or seasonal campaigns
  • Newsletters
You may opt out of marketing communications at any time using the unsubscribe option or by contacting us.

Website Improvement
We analyze visitor behavior to:
  • Improve website performance
  • Enhance navigation
  • Fix technical issues
  • Improve customer experience

Legal Compliance
We may process your information to:
  • Comply with legal obligations
  • Prevent fraud
  • Detect security incidents
  • Enforce our Terms of Service
  • Protect our legal rights

3. Cookies and Similar Technologies
Cookies are small text files stored on your device that help improve your browsing experience.
We use cookies to:
  • Keep you logged in
  • Remember your shopping cart
  • Save language and location preferences
  • Analyze website traffic
  • Improve website functionality
  • Personalize content
Types of cookies we may use include:
Essential Cookies: Required for the website to function properly.
Performance Cookies: Help us understand how visitors interact with our website.
Functional Cookies: Remember your preferences for future visits.
Marketing Cookies: May be used to display relevant advertisements and measure advertising effectiveness.

Most browsers allow you to disable cookies through browser settings. However, some website features may not function properly if cookies are disabled.

4. Third-Party Services
We may share limited information with trusted third-party service providers to operate our business effectively.
These may include:
  • Payment gateway providers
  • Courier and logistics companies
  • Website hosting providers
  • Cloud storage providers
  • Email service providers
  • SMS notification providers
  • Analytics providers
  • Customer support platforms
  • Fraud prevention services
  • Marketing and advertising partners
We may share limited information with third parties where necessary to process payments, arrange delivery, comply with legal obligations, provide customer support, or otherwise fulfill customer orders. Such third parties process information in accordance with their own privacy practices and applicable laws.
We encourage you to review the privacy policies of third-party services before providing personal information.

5. Data Security
Protecting your personal information is a priority.
We implement reasonable technical, administrative, and organizational safeguards, including:
  • SSL encryption
  • Secure servers
  • Firewalls
  • Access controls
  • Password protection
  • Data encryption where appropriate
  • Regular security monitoring
  • Employee confidentiality obligations
Although we strive to protect your information using commercially reasonable measures, no method of electronic transmission or storage is completely secure. Therefore, we cannot guarantee absolute security.

6. Data Retention
We retain your personal information only for as long as necessary to:
  • Complete transactions
  • Maintain customer accounts
  • Comply with legal obligations
  • Resolve disputes
  • Enforce agreements
  • Maintain accounting and tax records
When your information is no longer required, we will securely delete, anonymize, or archive it in accordance with applicable law.

7. Customer Rights
Subject to applicable law, including the Digital Personal Data Protection Act, 2023, you may have the right to:
  • Access your personal information.
  • Request correction of inaccurate or incomplete information.
  • Request deletion of your personal information where legally permissible.
  • Withdraw consent for processing where consent is the basis of processing.
  • Object to or restrict certain processing activities, where applicable.
  • Opt out of promotional communications.
  • Request information about how your data has been processed.
  • Lodge a complaint with the appropriate regulatory authority, where applicable.
To exercise any of these rights, please contact us using the details provided below. We may need to verify your identity before processing your request.

8. Children's Privacy
Our Services are not intended for individuals under the age of 18 years.
We do not knowingly collect personal information from children. If we become aware that such information has been collected without appropriate authorization, we will take reasonable steps to delete it.

9. International Data Transfers
Your information may be processed or stored on servers located outside your state or country where our service providers operate. Where such transfers occur, we will take reasonable steps to ensure your personal information receives an appropriate level of protection in accordance with applicable laws.

10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in legal requirements, technology, or our business practices.
Any updates will be posted on this page with a revised "Effective Date." Continued use of our Services after changes become effective constitutes acceptance of the updated Privacy Policy.

11. Contact Information
If you have any questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us:
HappyShelf
Email: happyshelfsupport@gmail.com
Phone: +91 9664171718 [WhatsApp is preferable]
We will make reasonable efforts to respond to your inquiries within a reasonable time and in accordance with applicable law.

12. Governing Law
This Privacy Policy shall be governed by and construed in accordance with the laws of India, including the Digital Personal Data Protection Act, 2023, and other applicable laws. Any disputes arising out of or relating to this Privacy Policy shall be subject to the exclusive jurisdiction of the competent courts located in Rajasthan, India, unless otherwise required by applicable law.